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AI resources
Tools, templates, and resources from the BOMA Power Hour presentation on AI in Commercial Real Estate.
AI tools
Claude (Anthropic) — AI assistant for writing, analysis, and research. Free tier available; Pro plan $20/month.
NotebookLM (Google) — Upload documents, get AI-powered summaries and audio/video overviews. Free with Google account.
Gemini (Google) — Multimodal AI for text, image analysis, and image generation. Free tier available.
Alternatives worth exploring: ChatGPT (OpenAI), Microsoft Copilot, Perplexity
The prompt formula
| Component | Example |
|---|---|
| Role | “Act as a commercial real estate marketing specialist...” |
| Task | “Write a property listing description...” |
| Context | “For a Class A office building in downtown Seattle...” |
| Format | “Use 150 words, include key amenities, end with call to action” |
Prompt templates
Property listing copy
Act as a commercial real estate marketing specialist. Write a compelling property listing description for [PROPERTY TYPE] located at [ADDRESS]. Key features include: [LIST FEATURES]. Target tenant: [TENANT PROFILE]. Use professional but approachable tone. Include square footage, key amenities, and location benefits. End with a call to action. Keep to 150–200 words.
Tenant welcome letter
Act as a property manager. Write a warm, professional welcome letter for a new tenant moving into [PROPERTY NAME]. Include: move-in date of [DATE], key contact information, emergency procedures summary, and first-week essentials. Tone should be welcoming but informative. Keep to one page.
Lease renewal outreach
Act as a leasing manager. Write a lease renewal letter for [TENANT NAME] whose lease expires on [DATE]. Current rent is [AMOUNT]. Proposed new rent is [NEW AMOUNT]. Highlight building improvements made this year: [LIST IMPROVEMENTS]. Emphasize relationship continuity and offer to discuss terms. Professional, relationship-focused tone.
Maintenance notification
Act as a building operations manager. Write a tenant notification about upcoming [TYPE OF WORK] scheduled for [DATE/TIME]. Work will affect [AREAS AFFECTED]. Expected duration: [TIME]. Include any necessary tenant actions and contact for questions. Clear, informative, minimal disruption emphasis.
Prompt libraries & frameworks
Our templates above will get you started, but these resources go deeper:
CRE Prompt Library — Community-curated collection covering investor summaries, marketing copy, underwriting analyses, and market research. Free tier includes 100+ prompts; Pro tier ($20/mo) unlocks premium prompts and additional features.
A.CRE Custom GPTs — Pre-built ChatGPT assistants for CRE tasks including case study creation, financial modeling help, and general CRE Q&A. Requires ChatGPT Plus subscription ($20/mo).
R.O.D.E.S. Prompt Framework (Adventures in CRE) — A structured approach to building your own prompts: Role, Objective, Details, Examples, Sense Check. Free article.
Using NotebookLM for research synthesis
Google’s NotebookLM is an AI research assistant designed to work exclusively with your documents—not the open internet. For CRE professionals dealing with OMs, rent rolls, market reports, and due diligence files, it offers a privacy-first way to synthesize information across sources and surface insights without the security concerns of other AI tools.
Kardin blog post: Why CRE teams are adopting NotebookLM — and what it means for your workflow →
First, upload your source documents (market reports, research PDFs, lease abstracts, etc.) to a NotebookLM notebook. Then try questions like:
- What are the key trends affecting office vacancy rates?
- Summarize the outlook for [specific submarket]
- What factors are driving tenant demand?
- Compare the findings across these reports
- What should property managers prioritize based on this research?
Video Overview
This AI-generated video briefing was created by NotebookLM from CRE market research:
Image transformation prompt (Gemini)
Transform this dated corporate lobby into a modern, welcoming workspace. Add contemporary furniture with clean lines, warm wood accents, and indoor plants. Replace fluorescent lighting with modern pendant fixtures and natural light emphasis. Update the color palette to warm neutrals with subtle accent colors. Keep the basic room structure but modernize all finishes and furnishings. Make it feel like a Class A creative office building lobby that would appeal to tech and professional services tenants.
Pro tip: Reverse prompting
Not sure how to phrase your request? Ask the AI what it needs from you:
“I want to write a compelling property listing. What information do you need from me to create an effective description?”
The AI will ask clarifying questions about property type, location, features, target tenant, tone, and length—helping you build a better prompt than you might have written on your own.
Five best practices
- Start specific — Vague prompts get vague results
- Iterate — Refine outputs through conversation
- Verify — AI can be confidently wrong; always fact-check
- Add your expertise — You know your market; AI provides the first draft
- Disclose when required — See AB 723 compliance note below
AB 723 compliance note
California's AB 723 (effective July 2025) requires disclosure when AI-generated or substantially altered images are used in real estate marketing. Best practice: Add a simple disclosure like “Image digitally enhanced for illustrative purposes” to any AI-modified photos used in listings or marketing materials.
Further reading
- Claude Prompting Best Practices — Anthropic’s official guide to getting better results
- Anthropic Courses — Free self-paced courses on using Claude, from everyday basics to AI fluency (free account required)
- Getting Started with NotebookLM — Google’s beginner tips and tutorial
- Transforming CRE Through AI — JLL’s overview of AI applications in commercial real estate
- U.S. Real Estate Market Outlook 2026 — CBRE’s comprehensive sector-by-sector forecast
- U.S. Real Estate Market Outlook 2026: Office — CBRE’s office-specific chapter
- 2026 Commercial Real Estate Outlook — Deloitte’s global CRE survey
- AI Tools for Commercial Real Estate — Adventures in CRE’s curated tool list
- Generative AI in Real Estate — EY’s overview of AI transforming CRE
Session recording
Watch the recording of the session given on February 3, 2026
Last updated: February 20, 2026
The information on this page is provided for educational purposes only and does not constitute legal, financial, or professional advice. AI-generated content should always be reviewed for accuracy before use. Links to third-party websites are provided for convenience; Kardin Systems is not responsible for their content or privacy practices.
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